Kansas City Chiefs quarterback Patrick Mahomes (15) talks with Kansas City Chiefs offensive coordinator Eric Bieniemy in sport motion through the Super Bowl LIV sport between the Kansas City Chiefs and the San Francisco 49ers on February 2, 2020 at Hard Rock Stadium, in Miami Gardens, FL.
Robin Alam | Icon Sportswire | Getty Images
Amazon Prime Video’s unique 15-game “Thursday Night Football” bundle will now debut in 2022, a 12 months sooner than beforehand introduced, the corporate mentioned Monday.
Amazon made historical past final month when it grew to become the primary all-streaming supplier to agree to hold a weekly bundle of National Football League video games. The expertise big is paying $1 billion per season for the unique rights.
Amazon’s deal will now run 11 years, matching the size of the Sunday and Monday packages acquired by Disney, Comcast, ViacomCBS and Fox. The Prime Video bundle is for 15 Thursday evening video games and one pre-season sport every season.
Amazon had all the time meant to have an 11-year bundle however wanted to attend a month for the NFL to contractually finish its take care of Fox a 12 months earlier, in keeping with an individual conversant in the matter.
“We look forward to bringing Thursday Night Football exclusively to Prime members in 2022, a year earlier than previously announced,” mentioned Marie Donoghue, vice chairman of worldwide sports activities video at Amazon, in an announcement. “This expedited deal is an immediate differentiator for us as a service, as it gives Prime members exclusive access to the most popular sport in the United States.”
Amazon views “Thursday Night Football” as a sweetener to maintain individuals paying for Prime, the corporate’s subscription service that features free transport on many Amazon-purchased merchandise. Amazon founder, CEO and Chairman Jeff Bezos disclosed final month that the corporate surpassed 200 million world Prime subscribers.
A Prime Video membership prices $8.99 monthly, nevertheless it’s additionally included with Amazon Prime which prices $12.99 monthly or $119 a 12 months. All Thursday Night video games may even be broadcast over the air in native markets.
Disclosure: Comcast is the father or mother firm of NBCUniversal, which owns CNBC.
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